Author: Finny

Introduction If you’ve swiped a card recently, whether at a metro kiosk, a local café or online; you’re part of India’s unfolding “swipe economy”. What started as the simple replacement of cash has, over the past decade, evolved into a full-blown transformation of how Indians pay, borrow, spend and live.This article traces the journey from debit-card dominance to credit-card growth, explores what’s driving the boom in card usage, highlights the key enablers and bottlenecks, and offers a critical view of what could go wrong. 1. Setting the Scene: India’s Payment Shift India’s payments landscape has changed dramatically. The Unified Payments…

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Band, Baaja, Baarat & Economy: India’s Wedding Boom The glittering lehengas, the choreographed sangeet routines, the sparkling jewellery, the exotic destination weddings, all of it feels lavish, festive and deeply traditional. But behind the shahi exterior lies a powerful economic undercurrent: India’s weddings are not just personal celebrations, they’re a business phenomenon. From the caterer and florist to the hotel and jewellery showroom, hundreds of millions of rupees flow with every baraat. The “industry behind the ritual” has become a staple in India’s consumption narrative. This article explores: the size and growth of India’s wedding economy; the shifting trends and…

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From 33 % to 40 %: Why SEBI’s IPO Anchor Rule Matters In early November 2025, SEBI made waves. It announced that the anchor investor portion in initial public offerings (IPOs) will be raised from 33 % to 40 %.This is no small tweak. For the IPO ecosystem in India—issuers, anchor investors, retail investors and merchant bankers alike—it signals a structural shift.In this article we unpack: 1. What the New Rule Says 1.1 The core change Under the revised framework: 1.2 Additional tweaks Beyond the headline quota change, SEBI has also refined other aspects: 1.3 Why it matters In simple…

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When lab-grown diamonds (LGDs) first entered the jewellery scene, they looked like a disruptor’s dream: chemically and visually identical to mined diamonds, cheaper to produce, marketed as ethical and sustainable. In India and globally, they were poised for rapid growth. Yet just a few years in, the narrative is shifting. What once promised luxury with conscience is now facing supply gluts, steep price drops, consumer uncertainty, and financial strain for producers. For many stakeholders—manufacturers, exporters, retailers, investors—the lab-diamond boom is morphing into a hard-lesson downturn. In this article we’ll explore: 1. What Are Lab-Grown Diamonds—and Why Did They Matter? 1.1…

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“Why spend on myself when there are so many others to look after?” If you’ve heard or whispered that question yourself, you’re not alone. In India, the story of money is often told in duty, sacrifice, restraint and only sometimes in pleasure, worth, or splurging. As incomes rise and wealth grows, a curious contradiction emerges: many Indians have money to spend, yet feel uneasy spending it on themselves. In this article, we unpack this phenomenon: we’ll explore the cultural roots of spending-guilt, the modern psychology of wealth in India, the behaviour patterns and data, the cost of denying oneself, and…

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🌍 Introduction: When a Tax Cut Became a Turning Point When India’s GST Council announced a complete exemption of GST on individual health and life insurance premiums in September 2025, most headlines were short and technical. But within weeks, something unexpected happened. Insurance offices were flooded, online policy sales soared, and the long-ignored health cover segment turned into India’s newest financial frenzy. The 18% GST that once inflated premiums vanished overnight, and with it disappeared one of the biggest psychological and economic barriers to buying insurance. 💡 The Policy That Changed the Game On 22 September 2025, the GST Council…

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As we approach the unveiling of India’s Budget 2025, investors, economists, and citizens alike are eagerly anticipating its potential impact on the economy, various sectors, and personal finances. This comprehensive analysis will delve into the expected changes, their implications for the stock market, and how they might affect your financial planning. Economic Overview: Setting the Stage for Budget 2025 India’s economic landscape heading into the 2025 Budget presents a mixed picture: These factors set the stage for a budget that must balance fiscal prudence with growth stimulation. Key Budget Considerations 1. Fiscal Deficit Management The government aims to reduce the…

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Cursus iaculis etiam in In nullam donec sem sed consequat scelerisque nibh amet, massa egestas risus, gravida vel amet, imperdiet volutpat rutrum sociis quis velit, commodo enim aliquet. Nunc volutpat tortor libero at augue mattis neque, suspendisse aenean praesent sit habitant laoreet felis lorem nibh diam faucibus viverra penatibus donec etiam sem consectetur vestibulum purus non arcu suspendisse ac nibh tortor, eget elementum lacus, libero sem viverra elementum. Nulla pharetra, massa feugiat nisi, tristique nisi, adipiscing dignissim sit magna nibh purus erat nulla enim id consequat faucibus luctus volutpat senectus montes.Lorem Ipsum Magna enim, convallis ornare Sollicitudin bibendum nam turpis…

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Cursus iaculis etiam in In nullam donec sem sed consequat scelerisque nibh amet, massa egestas risus, gravida vel amet, imperdiet volutpat rutrum sociis quis velit, commodo enim aliquet. Nunc volutpat tortor libero at augue mattis neque, suspendisse aenean praesent sit habitant laoreet felis lorem nibh diam faucibus viverra penatibus donec etiam sem consectetur vestibulum purus non arcu suspendisse ac nibh tortor, eget elementum lacus, libero sem viverra elementum. Nulla pharetra, massa feugiat nisi, tristique nisi, adipiscing dignissim sit magna nibh purus erat nulla enim id consequat faucibus luctus volutpat senectus montes.Lorem Ipsum Magna enim, convallis ornare Sollicitudin bibendum nam turpis…

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